Scott Wallace

Sr. Visual Designer

William Scott Wallace

Senior Visual Designer

Hello, my name is Scott Wallace. I have more than two decades of experience in graphic design, advertising and marketing with highly sought-out skills in graphic design, web development, multimedia and illustration. I graduated in 1995 with a BFA in graphic design from the University of Tennessee in Chattanooga and I've held several highly creative positions for companies such as Lowe's Home Improvement (corporate offices), Transamerica Reinsurance, U.S. Xpress Enterprises, Inc., Heil Environmental, Truckload Carriers Association as well as numerous other small and medium sized businesses throughout the Southeast.

Whether it is visual communications or a process oriented solution that is needed, I solve problems. As a multifaceted graphic designer, I have developed successful advertising, marketing collateral materials, brand identity, POP & trade show displays, PowerPoint presentations, architectural/technical illustrations, as well as informational graphics.

As the original webmaster, lead marketing and editorial graphic designer for the Chattanooga Publishing Company and the Chattanooga Free Press from 1993-1998, I have continued to develop website products and e-mail campaigns for the companies I have worked with, coding raw HTML, CSS, hand-developed graphics, Flash, video development, site administration, website production, SEO & SEM best-practices and social media management.

All of the graphical examples of work that you will see in my portfolio represent my hands-on skills and creative direction from concept through to the final production process. I pride myself as not only having a very creative background, but also being highly skilled and efficient in production methods with a deep sense for detail, quality and consistency.

I invite you to contact me with any questions you may have.

Sincerely,
William Scott Wallace

I have mastered the use of several software tools such as: Macintosh (all systems since1984); Microsoft Windows operating systems. Adobe Master Suite (current CS6, and still using CS5 & 5.5): InDesign & PageMaker; Photoshop; ImageReady; Acrobat; Illustrator & Freehand; Premiere; After Effects; Audition; and Encore. Macromedia (Adobe) Director and Flash; Quark Xpress; and various 3D programs including Maya 6.5. Microsoft Office: Word; Excel; Access; Outlook and PowerPoint; and internet development tools such as: Adobe Dreamweaver; Flash; Contribute; Google Analytics; Google AdWords; Google Webmaster Tools; Dealer Socket; Reynolds & Reynolds and various CMS web editing portals.